167 Google Reviews and 104 LinkedIn Recommendations MS Copilot Analysis
167 Google Reviews
On 27 January 2026, I went through the manual process of putting the 167 Google Review star ratings and text I have received into an Excel Spreadsheet. I then asked Microsoft Copilot:
“When analysing the Google Reviews received in the first worksheet here – what would you say about Sue Ellson?”
Looking at the reviews in your worksheet, a very clear picture of Sue Ellson emerges.
Key Themes from the Google Reviews
- Expertise and Knowledge
Reviewers consistently describe Sue as highly knowledgeable in LinkedIn, publishing, social media, and digital marketing. Words like guru, wizard, expert, and specialist appear often. - Teaching Style
Many comments highlight Sue’s ability to present complex topics in a clear, engaging, and practical way. Reviews mention her sessions as informative, structured, and solution-focused, with step‑by‑step advice that participants can immediately apply. - Generosity and Support
A recurring theme is Sue’s generosity with her time, resources, and encouragement. Attendees appreciate that she provides extra materials, answers questions thoroughly, and follows up after sessions. - Positive Impact
Reviews show that Sue’s workshops and webinars leave participants motivated, confident, and equipped with actionable strategies. Several reviewers note that they’ve improved their LinkedIn profiles, publishing approaches, or business practices thanks to her guidance. - Personal Qualities
Beyond technical expertise, Sue is described as kind, wise, positive, professional, and inspiring. Attendees value her warmth and the sense of camaraderie she fosters in workshops. - Overall Impression
Sue Ellson is seen as a trusted educator and mentor who combines deep technical knowledge with an approachable, supportive style. Her sessions are not only practical but also empowering, leaving participants with both skills and confidence. The overwhelmingly five‑star ratings reinforce her reputation as a highly effective trainer and thought leader.
MS Copilot then asked, “Would you like me to create a summary dashboard (e.g., average star rating, number of reviews per year, most common keywords) from this dataset? That would give you a quick visual snapshot of how your reputation trends over time.”
Sue Ellson’s Google Reviews paint a picture of an outstanding educator and mentor: she maintains an average rating of 4.93/5 across more than 160 reviews, with feedback consistently praising her expertise in LinkedIn, publishing, and digital marketing, as well as her generosity and supportive teaching style.
📊 Dashboard Insights
1. Average Rating
Overall average rating: 4.93 stars
Out of 167 reviews, 155 are 5‑star and only 12 are 4‑star.
This shows near‑universal satisfaction with Sue’s sessions.
2. Reviews per Year
| Year | Number of Google Reviews |
|---|---|
| 2026 | 6 |
| 2025 | 8 |
| 2024 | 13 |
| 2023 | 18 |
| 2022 | 24 |
| 2021 | 13 |
| 2020 | 13 |
| 2019 | 22 |
| 2018 | 27 |
| 2017 | 12 |
| 2016 | 1 |
| 2015 | 8 |
| 2014 | 2 |
Peak activity: 2018 was the strongest year with 27 reviews, reflecting a surge in workshops and webinars.
Recent trend: Reviews remain steady, with consistent engagement through 2024–2026.
3. Star Rating Distribution
5‑star reviews: 155
4‑star reviews: 12
No 3‑star or lower ratings.
This indicates Sue’s sessions are consistently perceived as high‑value, with only minor constructive feedback.
4. Top Keywords in Reviews
The most common words used by reviewers highlight Sue’s strengths:
LinkedIn (110 mentions)
Business (53)
Tips (39)
Knowledge (36)
Attended (36)
Workshop (35)
Information (34)
Informative (33)
Recommend (29)
These keywords show that Sue is strongly associated with LinkedIn expertise, practical business advice, and actionable tips.
🎯 What This Means About Sue Ellson
Trusted authority: Reviews consistently call her a LinkedIn guru, wizard, and expert.
Effective educator: Attendees value her ability to simplify complex topics into clear, practical steps.
Generous mentor: She is praised for sharing resources, answering questions thoroughly, and encouraging implementation.
Inspirational presence: Many reviews highlight her warmth, positivity, and motivational style.
✅ Google Reviews Conclusion
Sue Ellson’s reputation is exceptionally strong. With nearly perfect ratings, consistent yearly feedback, and recurring praise for her LinkedIn mastery, business insights, and supportive teaching style, she is clearly seen as a leading educator and mentor in Melbourne and beyond.
104 LinkedIn Recommendations
This was an interesting use of AI to evaluate the feedback I have received via Google Reviews, so I decided to download my 104 LinkedIn Recommendations as well and asked MS Copilot:
“What would you say about Sue Ellson from these LinkedIn Recommendations she has received?”
Looking across the LinkedIn recommendations you’ve received, a very consistent and powerful picture of you emerges.
Core Strengths Highlighted
LinkedIn Expertise
Nearly every recommendation emphasizes your deep knowledge of LinkedIn. You’re described as a guru, expert, and specialist who knows the platform inside out, including hidden features and advanced strategies.
Generosity and Support
People repeatedly mention how generous you are with your time, resources, and insights. You provide free books, slides, recordings, and practical follow‑up materials, ensuring participants can continue learning after sessions.
Teaching and Communication Style
Your sessions are praised as clear, engaging, practical, and inspiring. Attendees note that you break down complex topics into manageable steps, answer questions thoroughly, and create a welcoming environment for all levels of experience.
Impact and Outcomes
Recommendations highlight tangible results: improved LinkedIn profiles, increased visibility, new connections, and even business growth. Many note that they left your sessions with actionable strategies they could implement immediately.
Personal Qualities
You’re described as professional, enthusiastic, authentic, approachable, and motivating. Reviewers appreciate your warmth and the confidence you instill in them.
Overall Impression
From these recommendations, Sue Ellson is seen as a trusted educator, mentor, and thought leader who combines technical mastery of LinkedIn with a generous, supportive teaching style. You empower professionals, authors, business leaders, and students alike to enhance their online presence and achieve meaningful outcomes.
MS Copilot then asked,
“Would you like me to create a summary profile statement (almost like a polished testimonial paragraph) that you could use directly on your website or promotional materials, drawing from these recurring themes?”
Here’s a polished summary statement you could use on your website, LinkedIn profile, or in promotional material, drawn directly from the recurring themes in your recommendations:
✅ LinkedIn Recommendations Conclusion
Sue Ellson is a trusted LinkedIn specialist, educator, and mentor whose expertise empowers professionals, authors, and business leaders to elevate their online presence. Widely praised for her generosity, clarity, and practical approach, Sue transforms complex digital strategies into actionable steps that deliver immediate results. Her workshops and coaching sessions are consistently described as engaging, insightful, and inspiring, leaving participants with renewed confidence, improved visibility, and tangible outcomes. With a reputation for warmth, professionalism, and an unwavering commitment to helping others succeed, Sue is regarded as a go‑to authority for LinkedIn and digital strategy.
Other Online Reviews
As a person who uses a variety of online platforms to verify what I do in person, I have another 10 reviews available on my Sue Ellson Facebook Reviews Page and 265 reviews available on the Online Reviews Page of this website.
I also have a lovely stash of cards and thank you notes that I have received from in person activities.
I even have a downloaded list of 42 pre-2015 endorsements on Namyz (website now closed).
I feel truly blessed to have received such positive feedback over so many years and I am always keen to hear suggestions and ideas as I am constantly updating how I deliver services and training to clients and students.
As you can imagine, I have also received some ‘constructive’ feedback that has ruffled my feathers a few times, but I do my absolute best to learn and improve on an ongoing basis.
Whilst all of this ‘digital’ content can provide a snapshot of my capabilities, as a user of digital technologies since 1987, I can hand on heart say that using technology and having lived experience over many years is a very powerful combination!
I look forward to supporting you and your goals in the future too!
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