Top 20 Career Attraction Tips For SpotJobs Career Expo Melbourne

Top 20 Career Attraction Tips For SpotJobs Career Expo Melbourne

By Sue Ellson

Date: Saturday 27 August 2016 12:00pm – 12:25pm
Organisation: SpotJobs Career Expo
Venue: Seminar Room 2 Melbourne Convention and Exhibition Centre,
1 Convention Centre Place, South Wharf, Melbourne, Victoria, Australia 3004
Invitation from:
 Nicole Capper Bottazzi
Topic: “Top 20 Career Attraction Tips”
Details Online: and
PowerPoint Slides: 

Audio Recording: (11.6MB, 00:23:25)

Video Recording:

Top 20 Career Attraction Tips
SpotJobs Career Expo
Sue Ellson
12:00pm Seminar Room 2
Melbourne Convention and Exhibition Centre
27 August 2016

Understand your highest values and purpose
. visualise very clearly what you are seeking
. create a framework for decision making
. make sure it is realistic

Identify the people, processes and possibilities
. seek referrals via networking
. creatively source opportunities
. be willing to research and ask questions

Watch out for your limiting beliefs
. are you using anecdotal information?
. have you made any assumptions?
. are other people influencing you negatively?

Have you set a realistic time frame?
. do you need to start something now?
. have you created steps for your future?
. are you taking action? (2 hours per day, 5 days per week)

What capital do you already have?
. social, intellectual, cultural, financial, gratitude, operating, relationship, credibility, influence
. can you use it more effectively?

Have you accepted FULL responsibility for your success?
. the best actions for your purpose . and aligned with your values
. asking for independent professional help

What does your online and offline profile look like?
LinkedIn? Facebook? Everything else?
your resume and cover letters (personalised)
are you digitally competent?

How much dynamic and lifetime value do you have?
. online – are you current and active?
. offline – do you maintain and create new relationships?
. it never stops

Will you pay to play?
. education and professional development
. professional coaching or advice
. look after your health

Are you courteous?
. smile even when you are concentrating
. say thank you
. always follow up

Are you courageous?
. are you willing to say no to the wrong option?
. are you willing to go outside your comfort zone?
. are you willing to feel the fear and do it anyway?

Are you using multiple concurrent strategies?
. across multiple channels
. are you well organised and following up?
. have you asked about other strategies?

Do you understand your target audience?
. have you personalised your approach?
. do they have the information they need?
. are you ready to provide more information?

Have you looked at value rather than price?
. increase your real, perceived, referral, clarity, reciprocity, uncertainty, pricing, human, asset and investment value
. describe the benefits not the features

Narrow your net
. you need to repel the wrong opportunities
. you need to attract the right opportunities
. make your message crystal clear

What content do you share?
. original creation
. curated others
. shared others
. leads to conversions

Are you trustworthy, loyal and credible?
. be ethical at all times
. don’t complain about others
. do what you say you are going to do

Are you a lifelong learner?
. change is constant, so keep learning
. use automatic and personal tools
. be willing to let go of what used to work

Overcome your challenges and develop your brand
. it won’t always be easy, so be ready
. remember your values and purpose
. build a long term brand

Your Network is your Net Worth
. how will you manage it? (LinkedIn?)
. how will you maintain it? (contact VIP’s three times per year)
. how will you give back to it?

Action Steps
120 Ways Publishing Stand 12 next to Main Stage

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120 Ways To Attract The Right Career Or Business
120 Ways To Market Your Business Hyper Locally

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